The Story of Burberry: A Legacy of Style and Innovation

2025-03-09

Since its inception in 1856, Burberry

Early Beginnings: From Humble Roots to Global Recognition

Thomas Burberry, a former draper's apprentice, opened his first shop at the age of 21. His vision was to create durable, weatherproof clothing that combined functionality with style. In 1879, he invented gabardine, a revolutionary breathable and waterproof fabric. This innovation not only transformed outdoor wear but also laid the foundation for Burberry's reputation as a leader in textile technology.

The Iconic Trench Coat

Perhaps Burberry's most famous contribution to fashion is the trench coat. Originally designed for British military officers during World War I, the trench coat quickly became a wardrobe staple for civilians. Its weather-resistant qualities, coupled with tailored elegance, made it a must-have item. Today, the Burberry trench coat remains a symbol of sophistication and practicality.

The Distinctive Check Pattern

In the 1920s, Burberry introduced its signature nova check, a camel, black, red, and white plaid design. Initially used as a lining for trench coats, the pattern soon became a hallmark of the brand. While its popularity surged in the 20th century, the check pattern has undergone various reinterpretations to stay relevant in modern fashion.

Modern Innovations and Digital Transformation

Burberry has consistently embraced innovation, not only in design but also in technology. The brand was one of the first luxury fashion houses to stream its runway shows live and integrate e-commerce into its business model. Under the creative direction of Daniel Lee, Burberry continues to push boundaries while staying true to its heritage.

Explore Burberry's Latest Collections

For those interested in discovering Burberry's latest offerings, check out this product spreadsheet

A Legacy of Excellence

Over its 160-year history, Burberry has maintained its commitment to quality, craftsmanship, and innovation. The brand's ability to adapt to changing times while preserving its core values has solidified its position as a global fashion icon. Whether through its iconic trench coats or digital-first initiatives, Burberry continues to inspire and influence the world of fashion.

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