Founded in 1856 by Thomas Burberry, Burberry is a quintessential British luxury fashion house renowned for its iconic trench coats, signature check patterns, and innovative designs. With a history spanning over 160 years, the brand has become synonymous with elegance, durability, and timeless style.
Burberry's journey began in Basingstoke, England, where the 21-year-old Thomas Burberry opened a small draper's shop. His vision was to create high-quality outerwear that could withstand the unpredictable British weather. This vision materialized in 1879 with the invention of gabardine, a breathable, weatherproof, and durable fabric that revolutionized rainwear. The fabric quickly gained popularity, and by the late 19th century, Burberry had established itself as a trusted name in outdoor attire.
One of Burberry's most iconic contributions to fashion is the trench coat, originally designed for British military officers during World War I. The coat featured functional elements like epaulettes, D-rings, and a storm flap, all of which remain integral to the design today. Over time, the trench coat transcended its utilitarian roots to become a global fashion staple, beloved by celebrities, royals, and style enthusiasts alike.
Another hallmark of the brand is its distinctive tartan pattern, known as the Burberry check. Introduced in the 1920s as a lining for trench coats, the check quickly became a symbol of British sophistication. However, its widespread popularity through the late 20th century led to overexposure, prompting the brand to temporarily scale back its use. In recent years, Burberry has re-embraced the check under the leadership of creative directors like Christopher Bailey and Riccardo Tisci, reimagining it for modern audiences.
Beyond clothing, Burberry has expanded its offerings to include accessories, fragrances, and cosmetics. The brand's commitment to innovation is evident in its digital initiatives, such as its pioneering use of social media and online retail. For instance, Burberry was one of the first luxury brands to livestream its fashion shows and offer "see now, buy now" options to its customers.
Today, Burberry continues to blend tradition with modernity, staying true to its heritage while embracing contemporary trends. Its collections, ranging from ready-to-wear to high-end outerwear, are celebrated for their craftsmanship and attention to detail. As proof of its enduring appeal, Burberry remains a favorite among fashion enthusiasts worldwide.
For those interested in exploring Burberry's latest offerings, you can refer to this product spreadsheet
In conclusion, Burberry's story is one of innovation, resilience, and timeless style. From its humble beginnings to its status as a global luxury powerhouse, the brand has consistently set the standard for quality and elegance. Whether it's through its iconic trench coats, signature checks, or cutting-edge digital strategies, Burberry continues to define what it means to be a truly timeless fashion brand.