Burberry, a name synonymous with timeless elegance and British heritage, has a rich history that dates back to 1856. Founded by Thomas Burberry in Basingstoke, England, the brand initially began as a small outfitter's shop specializing in outdoor attire. Over the years, Burberry has evolved into a global luxury fashion house, celebrated for its innovative designs, iconic trench coats, and distinctive check pattern.

Thomas Burberry was only 21 years old when he established his first store, driven by a vision to create durable and functional clothing. His most significant contribution to the fashion world came in 1879 with the invention of gabardine, a breathable, weatherproof fabric that revolutionized outerwear. This innovation laid the foundation for the iconic Burberry trench coat, which remains a symbol of sophistication and practicality.

Burberry's trench coats gained widespread recognition during World War I when they were adapted for military use. The coats featured epaulettes, D-rings, and a storm flap, all of which were designed to serve practical purposes for soldiers. Post-war, these coats became popular among civilians, cementing Burberry's reputation as a purveyor of high-quality, functional fashion.

Another hallmark of the brand is the Burberry check, a distinctive pattern introduced in the 1920s as a lining for its trench coats. Over time, the check became a signature element, appearing on everything from scarves to handbags. Despite its association with prestige, the check has also faced challenges, notably in the 1990s when it became overly popular and risked losing its exclusivity. Burberry responded with a strategic repositioning, reestablishing the check as a symbol of luxury.

In recent years, Burberry has embraced digital innovation, becoming one of the first luxury brands to leverage social media and live-streaming to connect with a younger, tech-savvy audience. Under the leadership of creative directors like Christopher Bailey and Riccardo Tisci, the brand has successfully blended its heritage with contemporary trends, ensuring its relevance in the fast-paced world of fashion.

Today, Burberry continues to inspire with its commitment to craftsmanship, innovation, and sustainability. The brand has made significant strides in reducing its environmental footprint, pledging to become climate-positive by 2040. From its iconic trench coats to its modern accessories, Burberry remains a beacon of luxury and innovation in the fashion industry.

For a closer look at some of Burberry's latest products, check out this exclusive product spreadsheet.